14

2024

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06

SHANDONG XINFA HOLDINGS: Big Food Press Release

Keep up with the general trend of digital marketing, take advantage of the trend to set up online e-commerce platform, offline set up physical marketing outlets, products sell well at home and abroad, circle of friends cluster continues to expand.


Deep ploughing "dark blue granary" big food "grain bag" category continues to increase

Recently, with the launch of a series of "dragon squid noodles" developed by Shandong Xinhong Group, Shandong Xinfa Holding Group has added "new" to its series of healthy marine products ". Up to now, the marine health food developed by Lanrun, Haicheng and Xinhong Group under Xinfa Holdings has set foot in more than 100 kinds of products in eight series, including tuna, cod, squid, Spanish mackerel, breeding treasures and algae.

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For a long time, Shandong Xinfa Holdings has taken the management of marine food as its own responsibility, writing a big article on "eating by the sea and reading the sea sutra", ploughing deep into the "blue granary", and continuously increasing the number of "grain bags" of large food. Through vigorously developing healthy marine food, it has effectively enriched the food on the tip of the tongue and continuously introduced different kinds of healthy marine food.

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Shandong Xinfa Holdings has many types of fishing vessels, including seafood, chilled fresh, fishmeal processing, etc., with a complete integrated operation chain and a sound standardized operation mechanism; the ocean fishing fleet has complete operation methods and footprints in the South Pacific, Indian Ocean, Atlantic fishing grounds and other global In many places, rich original marine fishery resources are continuously coming ashore, providing people with diversified seafood; the aquaculture industry relies on the construction of national marine pasture demonstration areas, it has opened a new mode of informatization, intelligence and ecology, and comprehensively constructed the pattern of high-end treasure breeding, diversification of general breeding and scientific and technological algae breeding. At present, the trinity layout of offshore fishing, ocean fishing and ecological breeding is improving day by day, and the big food effect of "blue granary" supplementing "grain bag" is remarkable.

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Xinfa Holdings has two large-scale national first-class fishing ports. The investment and construction of cold storage capacity and the annual throughput of cold chain logistics bases are continuously increasing. The "resource bank" of chilled marine food is full. The built Haicheng, Lanrun and Xinhong cold storage capacity has reached more than 200000 tons, which can meet the carrying capacity of chilled fish at different stages and greatly meet people's growing demand for fresh frozen seafood. At the same time, keep up with the general trend of digital marketing, take advantage of the trend to set up online e-commerce platform, offline set up physical marketing outlets, products sell well at home and abroad, circle of friends cluster continues to expand.

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Xinfa Holdings focuses on the high ground of marine health food manufacturing industry, invests in the construction of cutting-edge technology production and processing parks, and builds a blue-run tuna and cod deep processing base, a squid processing base in Xinfa Marine Science and Technology Park, and an algae processing base in Blue Valley Industrial Park. The original ecological and high-quality marine collagen series products developed cover eight series, including freezing conditioning, leisure ready-to-eat, and prefabricated dishes, high-protein, low-fat, low-carbon water Xinfa green and healthy marine products are meeting the needs of consumers at different levels.

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