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2025
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Glory crowned! Xinfa Investment Enterprise—Shandong Lanrun Group Honored as the 2025 China Leading Enterprise in the Functional Food Industry
From September 12 to 14, the three-day "2025 China (Jinan) Functional Food Development Conference & Industry Chain Expo" was grandly held at the Shandong Quehua International Convention and Exhibition Center. This year's event centered around the theme "Healthy China, Nourishing the World," focusing on the challenges and opportunities in the functional food industry. It brought together comprehensive resources from across the industry chain—spanning upstream and downstream sectors—to create a robust, integrated platform for showcasing achievements, fostering technical exchanges, and facilitating business collaborations. The conference aims to inject strong momentum into the innovative upgrading and technology transfer of the functional food industry.

At the conference forum, Shandong Lanrun Group was honored with the title of "China's Leading Functional Food Enterprise" thanks to its outstanding innovation capabilities and industry-leading role in the functional food sector.

As a leading enterprise that has been deeply rooted in the marine food industry for many years, Shandong Lanrun Group Co., Ltd. centers its core business on the deep processing of tuna, having established a comprehensive industrial system integrating marine food processing, research and development of marine functional products, as well as the cold-chain storage, processing, and sales of aquatic products. The company is a quintessential export-oriented marine food-processing enterprise. The company offers a diverse range of flagship products, including tuna, squid, cod, and seaweed-based items, alongside a variety of other product lines such as frozen ready-to-cook meals, snack foods, pre-prepared dishes, and tuna-derived collagen peptide products—catering to the varied health-conscious dietary needs of different consumer segments. To ensure unwavering product quality and safety, Shandong Lanrun Group has made substantial investments in building a robust quality management system. As a result, the company has earned multiple prestigious certifications from both domestic and international markets, including ISO 22000 Food Safety Management System certification, HACCP certification, Kosher certification, Halal certification, the British Retail Consortium (BRC) certification, and Dolphin-Safe certification. These authoritative accreditations not only fortify the company’s commitment to quality but also provide a solid foundation for expanding into both domestic and global markets. Today, the company’s products are widely distributed across major and medium-sized cities throughout China and have successfully penetrated markets in the European Union, Japan, South Korea, the United States, Russia, Southeast Asia, and beyond, earning a strong and respected brand presence on the international stage.

This time, winning the title of "China's Leading Functional Food Enterprise" is not only the best reward for Bluerun Group's years of deep engagement in the food industry and its unwavering commitment to continuous innovation and development, but also underscores its pioneering position in the functional food sector. This achievement will further inspire the company to keep pushing forward on the path of driving industrial innovation and leading the growth of the industry. (Sun Wenlong) Published in: Beijing Municipality Disclaimer: The views expressed in this article are solely those of the author and do not necessarily reflect the opinions of Sohu.com, which serves as the platform for information dissemination.
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